W8 Tech: Numbers, figures… confusion

Figure: Numbers Source: Wallpapers Wide 2016.
Figure: Numbers Source: Wallpapers Wide 2016.

Hicks (2012, p. 158) states “what cannot be overstated is the need for journalists to be numerate as well as literate”. Well that’s a shame because I scored eight out of ten on my first attempt of the quiz. This isn’t ideal considering I am also studying a B. Business with an accounting major. Continue reading “W8 Tech: Numbers, figures… confusion”

W8 Prac: Putting a PR spin on it

Week eight introduced the art of developing a media release.  Having worked in administration roles within a marketing department and a communications department, I appreciate that media releases often read effortlessly. However, I know a lot of effort has been inputted by the writer to ensure this effortlessly.

The task at hand this week was to develop a media release for a fake organisational crisis. The following media release has been developed on behalf of a fake organisation:



2 June                                                   FOR IMMEDIATE RELEASE



FakeComicCon organisers are working with the relevant authorities to investigate the security breach at the Brisbane Convention Centre event held today.

Continue reading “W8 Prac: Putting a PR spin on it”